CHARLOTTE, N.C., March 21, 2016 -- Kelsey Lewis was one of five bands with ties to the South received the surprise of a lifetime when Belk declared her one of the winners of its 2016 Southern Musician Showcase during the competition's finale event held on March 19 in Charleston.
The five winners were selected from nearly 3,000 entries. Each will receive a cash prize as well as an opportunity to perform on Belk's Road South Tour with stops at major fashion, sporting and music events. Other prizes include a performance wardrobe provided by Belk, and an opportunity for the artists' songs to be featured in a Belk television commercial.
"Music is such an important part of Southern culture, so that's why Belk started the Southern Musician Showcase three years ago to celebrate the music and musicians that embody the Southern lifestyle," says Jon Pollack, Belk's executive vice president of marketing, sales promotion and eCommerce. "This year's winners are no doubt worthy of this recognition as all of them are amazing musicians who represent Belk and the South well."